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	<title>BROADER &#187; Client</title>
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	<description>The Social Media Agency for Action Sports Brands</description>
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		<title>First client for BROADER: YES. now board!</title>
		<link>http://www.broader.me/2009/06/29/first-client-for-broader-yes-now-board/</link>
		<comments>http://www.broader.me/2009/06/29/first-client-for-broader-yes-now-board/#comments</comments>
		<pubDate>Mon, 29 Jun 2009 21:50:01 +0000</pubDate>
		<dc:creator>nico</dc:creator>
				<category><![CDATA[BROADER]]></category>
		<category><![CDATA[Client]]></category>
		<category><![CDATA[YES now board]]></category>

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We are stoked to announce that the Swiss snowboard brand YES. now board has elected to work with BROADER!
YES. now board is a young rider-owned snowboard company with an incredible potential! Brain child of Jim Zbinden, owner of legendary Geneva skateshop Pulp68, Romain De Marchi, JP Solberg, and DCP, 3 riders that have for sure [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.broader.me/wp-content/uploads/2009/06/yes3.gif" alt="yes3" title="yes3" width="580" height="229" class="alignleft size-full wp-image-212" /></p>
<p>We are stoked to announce that the Swiss snowboard brand <strong><a href="http://yesnowboard.com">YES. now board</a></strong> has elected to work with BROADER!<br />
<strong>YES. now board</strong> is a young rider-owned snowboard company with an incredible potential! Brain child of <strong>Jim Zbinden</strong>, owner of legendary Geneva skateshop Pulp68, <strong>Romain De Marchi</strong>, <strong>JP Solberg</strong>, and <strong>DCP</strong>, 3 riders that have for sure blown your minds, YES was launched at ISPO and SIA early 2009 and received an acclaimed welcome!<br />
Our mission will be to help YES:</p>
<ul>
<li> develop it&#8217;s presence on the major Social Media Networks,</li>
<li>integrate it with their online strategy</li>
<li>advise JMZ, RDM, DCP, JPS and VJP on how to engage efficiently and build authentic relationships with fans.</li>
</ul>
<p>Working with YES is an exciting opportunity as there is so much momentum behind the brand already!<br />
We look forward doing the best we can to come up with genuine Social Media concepts that will help establish YES. now board as a solid and recognized snowboard brand.</p>
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